- Logo design
- Brand identity design
Suisse Premiere is an up and coming online magazine / portal based in Switzerland, aiming at becoming a specialized advisor and guide in a luxurious and stylish way of life.
For the design of the corporate identity we were inspired by the lines of the logo, which blends the austere character of the Swiss cross and the sense of luxury expressed through a special serif font.
Specific kinds of paper were combined with pantone bronze and white serigraphs, while the use of a special texture paper (Touch Nude, Curious Collection) gave additional intensity, fitting to this corporate identity’s character.
The unexpected size of the laminated card, as well as the rest design details, like personal signatures, steal the show and create a comprehensive result, appropriate to the dynamic and premium character of the company, introducing the receivers to a world full of style.