- Label design
- Concept & Art Direction
Domaine linavos from the region of Zitsa – Ioannina, decided to reposition its poem brut & demi-sec brand with the name Lefteris Glinavos. aiming at the creation of a strong visual identity that can be differentiated from the competition, we have designed a distinct triangle-shaped label.
The typographic approach includes serif and script fonts, as well as the hot transferred foils that we used, which are structured in a triangle label that creates the initial design purpose.